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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Participant 4: Male JAWS on a Windows laptop 20 years of experience with AT</image:caption>
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      <image:caption>Participant 2: Female Chromevox, and refreshable braille display on a Chromebook 1 year of experience with AT</image:caption>
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      <image:caption>Participant 6: Male JAWS on a Windows laptop 5 years of experience with AT</image:caption>
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      <image:caption>Participant 7: Male VoiceOver on a Mac 15 years experience with AT</image:caption>
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      <image:caption>Participant 5: Male ZoomText on a Windows laptop 7 years of experience with AT</image:caption>
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      <image:title>Work - NGL Accessibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - NGL Accessibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - NGL Accessibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - NGL Accessibility - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Work - Bikeway: End to End iOS App for Cycling Navigation</image:title>
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    <lastmod>2024-11-17</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/217f0930-b20c-44ee-abd1-1c7006a738c9/Sprout+Social+header.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/2cf9d24c-2bd8-4670-9b03-e1a5cdd8bc9b/IG+Grid+Preview+hero+imagev2.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview</image:title>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/9dc956de-eda6-487e-8be2-965b6d375eb7/Screenshot+2024-11-15+at+10.07.10%E2%80%AFAM.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/c7936f9f-7033-4b3e-8657-65fccb9080cd/Screenshot+2024-11-15+at+10.07.33%E2%80%AFAM.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/3b4940cd-3246-46ef-8ccc-149a9dad7592/Screenshot+2024-11-15+at+10.07.25%E2%80%AFAM.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/7ef90dc3-96a9-46dd-a50e-854b3709955b/Screenshot+2024-11-15+at+11.47.55%E2%80%AFAM.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/feca9ec0-134e-4249-b8be-1d3f7696b281/Why+is+it+important.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Customers check the grid view for aesthetic and visual purposes - it's important for them to remain "on brand"</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/b6e9dcd1-10a9-48a8-b37e-3c529c514ca2/How+Important.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Over 94% of respondents said the grid view in Sprout was important to them</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/d8de5b3d-b1a1-4b9f-99ae-7fe5842c47b9/How+far+in+advance+do+you+schedule.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Customers schedule out most posts within two weeks, showcasing the need for swift rescheduling</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/f52791f9-d84f-421a-9ace-94a97a64ae72/Pendo+step+1.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Pendo Step 1 Surfaced on the Publishing Calendar to target the ideal customer type. If “Yes!” or “Maybe”, the Submit CTA led to Pendo Step 2.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/b08346bf-e899-4f16-83c3-6616ebbe8281/Screenshot+2024-11-15+at+10.27.00%E2%80%AFAM.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/a4b31908-bae6-44f8-8ba0-68077c3c81f2/Screenshot+2024-11-15+at+10.26.49%E2%80%AFAM.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/f69358da-2b3d-4b6d-9c9f-153ab2bfb1e3/Pendo+step+2.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Pendo Step 2 CTA led to a short survey via Google Forms.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/25a330b1-e41c-4666-9958-cc8ce4f48b8f/Grid_grab.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Moving to higher fidelity and integrating “drag and drop” reordering - a reusable pattern that customers are already familiar with in the Sprout calendar.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/cce0af8f-9612-49ca-8047-df3628171b58/Horizontal+array_confirmation+modal.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Thinking through what a confirmation modal might look like when a user moves a scheduled post to a different spot in the grid.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/3437d597-49b9-44f9-b39b-e8616b8e9cb3/Grid+mid+fidelity.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Early ideation for grid view set up.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/46ab9d85-25af-4cac-9c58-323abc33fb5b/Grid_Drag.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Thinking through the touch targets and cursor interactions for drag and drop, as well as how the scheduled posts would shuffle in the grid.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/750ddd4e-0e79-4bff-a036-20dcce1a0426/Preview+modev2.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Enabling quick switching between Instagram profiles and preview mode.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/73d30989-e13c-4e57-985b-aa2a42fe9cbd/Screenshot+2024-11-13+at+3.57.42%E2%80%AFPM.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>An alternate confirmation modal view. This modal helps the user understand the post scheduling impacts after completing a drag and drop interaction.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/a5eee402-a290-4b14-be9b-6e5cc8b95213/Grid+View+Detailsv2.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Utilizing existing Sprout Publishing patterns and mirrored Instagram UI on the grid.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/ecaa1385-2030-47c6-87b3-790721cc4dda/List+view_dragndrop.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Exploring drag and drop within the list view.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/de24fb96-d944-4778-adec-6821a3b7422a/List+view_high+fidelity.png</image:loc>
      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview - Make it stand out</image:title>
      <image:caption>Another potential solution with a list view to the left of the Grid preview. All rescheduling action happens within the list.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview</image:title>
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      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview</image:title>
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      <image:title>Work - Sprout Social: Adding an Instagram Grid Preview</image:title>
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    <loc>https://www.maryschwab.design/work/advocacyscheduledshares</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2024-11-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/24b810d7-1bef-458e-811f-f691518a5dbb/EA-wordmark-dark.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/c18e2398-0b7c-4556-b578-f334f295e7f0/Show+Scheduled+Shares+hero+image.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/5c6bf25e-4f5e-480c-b5ed-7f46115ac279/Old+UI.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>When scheduling a post, users can’t see their other scheduled content and can only schedule at the top of the hour.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/fc051da0-3b65-4241-a13d-71699b9b9bcd/Screenshot+2024-11-18+at+10.24.35%E2%80%AFAM.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/8d1a01c0-fe2a-4d0d-9a03-6799efae5e1c/Show+weekends+2.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>When a user selects to show weekends, calendar would move from a 5 day to 7 day view and post cards would minimize to show only network and send time (due to viewport width constraints). We decided this path wasn’t ideal, since most scheduling happens during the work week and we lose important post context when switching to the 7 day view.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/f4a5df16-f6cd-4fa0-a50b-6d1f6ddf43a8/Show+weekends+1.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>When selecting “Send later” we could surface a 5 day calendar of scheduled content and give the user the option to show weekends.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/cc933e13-56d9-46b6-b445-da61ed224a56/Schedule+on+hover_modal.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>When clicking on the Schedule button, a modal would surface which would allow the user to select their send time. We decided this path wasn’t the best route because discoverability of the feature was hindered and this would require a modal over a modal.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/77e392c5-3121-4885-9b2c-d4f587bfcb75/question+marks.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/0a3145f9-332b-4321-b3ff-6c02ac90a0b7/Schedule+on+hover.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Another path explored was surfacing the schedule button when hovering over a date in the calendar.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/22968149-ae98-4529-ada2-ea51ae14f465/3+day+view.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Looking at Google Calendar for inspiration, a 3 day view was explored but ultimately not pursued because we didn’t believe it gave users enough of a birds eye view for their scheduled content.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/7efcddcd-fd21-4cae-a5f9-f9056ad5b0c3/OST+Brainstorm.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/c4a36ced-bd5a-4bfb-a312-63deb82db54a/Reader+with+no+scheduled+shares.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Since completing a share is one of our main user goals, we didn’t want to create extra noise for users who were not high volume schedulers. Therefore, if a user has no scheduled posts, the Scheduled Shares calendar view will not be visible.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/2ddc63a7-3eee-4bf4-9d94-4bb60c8a844e/Sent+and+scheduled+shares.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>The calendar view will show sent and scheduled post cards highlighting the scheduled time, network, media (if applicable) and post content. These post cards were repurposed from the Sprout design system, which sped up our design and development workflow. We decided to show a 5 day calendar, starting with today’s date, since most posts are scheduled within the next 5 days.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/fff841c0-bd80-4bd7-9d07-e40f35b4c459/Week+view.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>I annotated Figma screens to ensure a successful handoff to the developers.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/5af93162-c158-4b4f-a9de-c336bbc47590/Post+cards.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>We reused Sprout’s calendar post card component, which helped speed up our design and development workflow, while also providing familiarity to users who worked in both Sprout and Advocacy.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/17ea1db7-5df1-46c1-ae8d-3be758633044/Calendar+view+changes+based+on+Scheduled+Date.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>The dates in the weekly calendar view changes based on date selected in the Scheduled Date picker.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/747f7391-a46b-4610-bc90-5cc1e4da521f/Show+max+of+5+scheduled+posts+per+day.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>Looking at the average desktop viewport size, we decided to show a maximum of 5 scheduled posts per day and the View All CTA would lead to the Scheduled Posts page with a list of all scheduled posts. The Scheduled Posts page would open in another tab to not disrupt the user’s sharing workflow.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/5b91a449-2663-4cc4-afc3-b2140a45c971/Date+picker.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>A view of the date picker (another Sprout component that was reused for this project). Notification dots on dates let users know there is a scheduled post for that date.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5e1ce4b8b04bde7595ba51f3/a195039c-b9d1-477f-b655-82291033bfc9/Shares+scheduled+more+than+6+days+in+the+future.png</image:loc>
      <image:title>Work - Employee Advocacy: Showing Scheduled Shares - Make it stand out</image:title>
      <image:caption>If a user has a post scheduled more than 5 days in the future, we will show the Scheduled Shares calendar (but it will be collapsed on default).</image:caption>
    </image:image>
  </url>
</urlset>

